Meet Our Team

Sandra’s natural enthusiasm and ability to quickly build relationships create a shared learning journey of curiosity and discovery, challenge, and encouragement.  Her goal is to build skills, capability, and confidence to empower individuals to implement successful, sustainable action plans which ultimately positively impact organizational goals.

Educational Background

Sandra earned a B.S. in Business, with a minor in HumanResources from Arizona State University and is a Professional Certified Coach with the ICF.  In June of 2019, Sandra completed training with Brené Brown to become a Certified Dare to Lead™Facilitator.

Sandra is certified in Disc, Predictive Index, MBTI and theEnergy Leadership Index.  In addition, Sandra is a certified PROSCI change management practitioner.  

Desiree Musselman is a leadership coach and professional trainer who works with new and mid-level leadership.

Desiree holds two professional coaching certifications from the Integrated WellnessAcademy and Institute for Professional Excellence in Coaching (iPEC). She is also certified in the Energy Leadership Index (ELI) Assessment and ELI 360 and is a Professional Certified Coach with the International Coach Federation.

Jalene has working in operations, customer service, and administration for over a decade. She specializes in helping entrepreneurs streamline their operations and scale efficiently. Over the years Jalene has deepened her expertise through certifications in human resources, managerial accounting, project management, and online business management.

Outside of work, Jalene loves travelling and dancing and is a "serial hobbyist". You can find her on a beach in Aruba, hiking in Guyana, at a concert, doing a puzzle on the couch, tending to her balcony garden, playing with her kitten Neilina, or practicing yoga in the park.

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Lisa Stafford has supported Laurie Maddalena’s business since 2016.  She enjoys her administrative role after working over 25 years in the financial industry in various leadership positions working directly with clients and in international operational roles.

Lisa assists with daily operations which encompass a variety of administrative tasks.  Some of her personal favorites are helping create documents for Laurie’s LeadershipPrograms and generating various reports for Emotional Intelligence, DiSC andMyers-Briggs. She updates the company’s finance, accounting, tax systems, accounts receivables and payables.  

She is a friend to all, a colleague, employee and supporter of women empowerment and Laurie Maddalena’s mission.

Lisa is very active and golfs whenever she can. She lovesPilates, Zumba and is an avid reader. She is most happy when traveling the world with her husband or across the country to visit her daughter.  She loves pasta and a good Italian Nebbiolo or Barolo wine.

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With over seven years of diverse marketing experience, Emma specializes in helping brands grow with intention and impact. Her work spans strategy development, social media management, and content creation—always with a focus on aligning brands with their purpose and connecting them to the people they’re meant to serve.

She's passionate about collaborating with visionary entrepreneurs to bring their ideas to life through purposeful strategy and compelling storytelling. Whether she's developing a high-level marketing plan or launching an organic content campaign, Emma leads with curiosity, creativity, and a deep commitment to meaningful, results-driven work.

At the heart of her approach is a simple belief: marketing should be as thoughtful as the brand behind it. Her goal is to ensure every touchpoint reflects the clarity, excellence, and vision that make a brand truly unforgettable.